A study conducted by Retrevo, showed that despite a loud public relations campaign and potential buyers have lost interest in the recently announced Apple iPad.
from thousands of respondents, 52% heard about the iPad, but not going to buy it. 18% had never heard about the new Apple products and also do not intend to spend his own money. 21% of respondents doubt and wait until the new information about the product, and only 9% committed to purchase iPad. “While we can not assert iPad will be successful or not, but judging by our data – its future rather vague” – the researchers say.
Sociologists believe that the majority of buyers just do not see how iPad may enter into their lives and do not understand, for what they give money for this device.
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